MPC ASSOCIATES
marketing, management and economic consultants


Overseas Consultancy Services

BRAZIL

Brazil with a population of almost 200 million and a third of the land mass is South America’s most important country. For many years Brazil was spoken of as the “Land of the Future”. Its population has many ethnic strands: Portuguese colonists, local Amerindians, descendants of slaves and waves of immigrants from Europe. During the last fifteen years Brazil has moved to economic and political maturity. The election of the leftist Lula da Silva in 2002 disturbed many but he has ruled sensibly on sound economic principles.

Economic activity is expanding. This is at a quicker-than-expected pace, as robust domestic demand is complementing the export boom prompted by the strong global economy, particularly enhanced by China’s demand for Brazil’s exports. However, rising inflation, resulting from the strong pace of economic expansion, has prompted the Central Bank to tighten monetary policy, which is starting to slow down the current economic rebound.

Brazilian exports to the United Kingdom are diversified, with meat and other raw materials and semi-manufactured products figuring as important items. Brazilian imports from the United Kingdom are predominantly capital goods.

While an economy which must be treated with caution we would encourage exporters to consider this country once again. 

MPC have developed first hand experience of the Brazilian Retail, FMCG (Fast Moving Consumer Goods) and Leisure markets. MPC’s services cover marketing, management and economic consultancy, marketing strategies, market research, retail site analysis and leisure site location analysis. These services are available for the following markets in Brazil.

RETAILING

Out of Town Shopping Centres, Hypermarkets, Superstores, Supermarkets, Convenience Stores, Speciality Shopping, Department Stores, Out of Town Hardware Stores, Out of Town Sports Stores, Out of Town Furniture Stores, Garden Centres, Petrol Filling Stations, Dry Cleaning, Laundries, Neighbourhood Consumer Shops, Off Licences, Wine Shops, Hospital Retailing, Armed Forces Commercial Support

LEISURE

Wine Bars, Wine & Foods, Fast Food Restaurants, Betting Shops, Museums, Art Galleries, Multi Activity Family Entertainment Centres, Olympic Games Support, Theme Parks, Harbour Fronts Waterfronts, Sea Life Parks, Harbour and Waterfront Developments, Water Parks, Recreation and Retailing for Children, Football Clubs, Ten Pin Bowling, Horse Racing Courses and Breeding, Equestrian Centres, Casinos, Historic Houses, Tennis Centres, Nightclubs, Polo, Roller-blading, Adventure Golf, Sliding Roof Stadia, Hotels, Marinas, Rock Concerts, Halls of Fame, Aquaria, Science Centres, University Student Unions, Zoos,

FMCG

Product Development Fast Moving Goods, Soft Drinks, Mineral Water, Sandwiches, Snack Foods, Bakery Products, Confectionery, Marzipan, Ice Cream, Chilled Desserts, Fruit and Vegetables, Fish, Wine & Spirits, Livestock for Breeding

FMIG

Blow Moulded Plastics, Hovercraft, Electrical Equipment, Overhead Projectors, Household Products, Luxury Products, Rubber Mouldings, Precision Press Assembly, Rubber Mouldings, Communication Products for Defence and Air Industries, Vinyl Upholstery, Precision Press Tools, Handmade Shotguns and Rifles, Wine Corks, Screwcap Closures, Underground Coal Gasification

BRAZILIAN EXPORTS

MPC are able to assist Brazilian companies in expanding and developing food and non-food products to new UK and EU markets.

BRAZILIAN IMPORTS

MPC can assist Brazilian companies in sourcing specialist food and non food products from the UK and UE for import into Brazil.

Email us for more information on Brazil: mpc@mpcassociates.com

 

 

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MPC Associates
Pavilion House, Cradley, Nr. Malvern, Worcestershire WR13 5NP
Tel: (00 44)1886 880500; Fax: (0044)1886 880848
Email: mpc@mpcassociates.com

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