STEPS TO SUCCESSFUL FAST-MOVING CONSUMER GOODS (FMCG) BUSINESS

Implementation of marketing strategies (continued)

MPC will negotiate on your behalf for the most economic method of getting maximum audiences through

• press
• radio
• TV
• direct mail advertising

MPC will ensure minimum wastage of media and direct mail spend

Market research

MPC will undertake desk, business-to-business and telephone research for your consumer or industrial products and services.  This is handled in-house by MPC's consultants.

Where your needs are for more specific quantitative and qualitative market research, MPC appoints outside specialist research companies on your behalf.

Public relations

MPC will prepare press releases and issue them to selected journalists and editors covering press, TV and radio. We will arrange specific public relations events and meetings.

Internet strategies

MPC will plan and implement web design and maintenance, web site content, web hosting, e-commerce, web advertising, data collection, web links and call centre back-up.

MPC...

...working for you

Marketing strategy 1 
Marketing strategy 2 
Business-to-Business research 
Internet strategies 
Export/Import services 
Implementation services 1 
Implementation services 2 

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